Soon, we'll be seeing mocha lattes, skim of course, and scones at the aide stations. .

I remember seeing Bud Light logos all over the tv coverage of the Kona race in the 80s. Now that's a strange combo.

I remember seeing Bud Light logos all over the tv coverage of the Kona race in the 80s. Now that's a strange combo.

Although I heard that one of the inaugural Triahlon race competitors in Hawaii drank a beer and had chili during his 17 hour race - later he admitted that it wasn't very smart! :p

Except it is Columbian coffee. From the 'About' page:

The Caicedo brothers are of Columbian heritage and several members of their family are actively involved in the fair-trade coffee industry in Columbia – coffee is in our veins! Our approach to coffee is much like our approach to racing, training and life in general – keep it simple, work harder than the other guy and expect nothing but the best from your self.

Choosing organic, shade-grown coffee is a natural extension of who we are. Ironman Organic Coffee uses only the finest 100% USDA certified organic beans to ensure that the coffee we roast and the product that our customers will enjoy supports our growers and mother earth.

We’ve chosen what we believe is the highest quality and most flavorful coffee bean in the world - single origin Guatemalan coffee. Single origin means consistency, which is the first step in producing a superior, “non-blended” coffee - harvested from the same farms in Guatemala each and every time. This attention to detail ensures consistency and quality that only a single origin bean can produce. The high-altitudes and volcanic soil in Guatemala make for some of the best coffee growing conditions in the world.