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LAKE MEAD TRIATHLON JOINS THE LIFE TIME FITNESS FAMILY OF EVENTS

November 12th event supports those who served honorably through Challenged Athlete Foundation’s® (CAF) Operation Rebound®

LAS VEGAS– Imagine serving your country, not only having sacrificed your energy, sweat and time away from your loved ones, but having also sacrificed something physically irreplaceable – an arm, leg, your sight. Now imagine competing in a swim at Boulder Beach, a bike ride through the rolling hills of Lakeshore Drive and a run on the scenic River Mountain Trail, and overcoming the stigma placed on those physical disabilities to become a world-renowned athlete. The Challenged Athletes Foundation’s Operation Rebound program makes this a reality…

In recognition of Veterans Day, the inaugural Lake Mead Triathlon will take place on Saturday, November 12th, at the Lake Mead National Recreation Area in Boulder City, Nev. The race will benefit CAF’s Operation Rebound by funding grants for adaptive sporting equipment and competition expenses. Through these grants, Military Medical Center Physical Training (MMCPT) and sports clinics, Operation Rebound provides unparalleled sports opportunities and support to active American military service members, veterans of any branch and first responders who have suffered permanent physical injuries.

“We are excited and honored that Life Time Fitness chose us as their event’s designated charity,” says Nico Marcolongo, CAF Operation Rebound Program Manager. “Our veterans are always looking for a new athletic challenge and I think the Lake Mead Triathlon will provide them with an unforgettable experience.”

The Lake Mead Triathlon promises an adventure for competitors of all levels. The event, which is owned and produced by Life Time Fitness (NYSE:LTM), The Healthy Way of Life Company, consists of three different courses including a sprint distance (750-meter swim, 20-km bike, 5K run), international distance (1500-meter swim, 40-km bike, 10K run) and long course (1.2-mile swim, 56-mile bike, 13.1-mile run). A relay for the international distance and long course, as well as a single-participant half marathon is also open for registration.

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Life Time Fitness will donate a portion of each individual athlete’s registration and 100 percent of the registration fee for the two relays directly to Operation Rebound. Participants and non-participants can make donations to support the mission by visiting www.lakemeadtri.com.

Early registration ends September 30th with fees currently ranging from $65 to $150 for individual participants and $250 to $500 for relay participation. For more information, please visit www.lakemeadtri.com.

About Lake Mead Triathlon
Part of the Life Time Athletic and Endurance Events portfolio, the Lake Mead Triathlon takes place at the Lake Mead National Recreation Area in Boulder City, Nev. The multi-sport race offers three levels of competition: sprint, international and long course, all consisting of a swim at Boulder Beach, a bike ride through the rolling hills of Lakeshore Drive and a run on the River Mountain Trail. A relay for the international distance and long course, as well as a single-participant half marathon is also open for registration. For more race information, including registration, please visit www.lakemeadtri.com.

About Life Time Fitness, Inc.
As the Healthy Way of Life Company, Life Time Fitness (NYSE: LTM) delivers the certified professionals, comprehensive businesses and incredible destinations that help people positively change their lives every day. The Company’s healthy way of life approach enables its customers to achieve their health and fitness goals by engaging in their areas of interest – or discovering new passions – both inside and outside of Life Time’s distinctive and large sports, professional fitness, family recreation and spa destinations. As of August 16, 2011, the Company operated 92 centers under the LIFE TIME FITNESS® and LIFE TIME ATHLETICSM brands primarily in suburban locations in 21 states and 26 major markets. Additional information about Life Time centers, programs and services is available at www.lifetimefitness.com.

About Challenged Athletes Foundation and Operation Rebound
The Challenged Athletes Foundation (CAF) is a world leader in helping individuals with physical challenges get involved – and stay involved – in sports. CAF believes that participation in sports at any level increases self-esteem, encourages independence and enhances quality of life. Since 1994, more than $30 million has been raised and over 5,000 funding requests have been satisfied. Additionally, CAF has a long history supporting injured military service members and first responders through Operation Rebound®, a program that provides unparalleled sports opportunities and support to American active military service members and veterans of any branch – as well as first responders – who have suffered permanent physical injuries. Whether it’s a $2,500 grant for a handcycle, helping underwrite a carbon fiber running foot not covered by insurance, or arranging enthusiastic encouragement from a mentor who has triumphed over a similar challenge, CAF’s mission is clear: give those with the desire to live active, athletic lifestyles every opportunity to compete in the sports they love. To learn more, log on to http://www.challengedathletes.org or call 858-866-0959.

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