Washington, DC - March 9, 2010 – The League of American Bicyclists is proud to announce TriSports.com as a Silver Level Bicycle Friendly Business (BFB), in an impressive group of 51 new BFBs. The official announcement was made at the 10th Anniversary National Bike Summit in Washington, D.C. on Tuesday, March 9. The announcement, the fourth time BFB winners have been named since the program's inception in 2008, marks the ongoing success of the program and continued momentum amongst businesses to provide a more bike-friendly environment. "The League is especially excited to recognize TriSports.com as a 2010 winter BFB winner at the 10th Anniversary National Bike Summit. TriSports.com is making simple changes to their transportation policies to encourage biking to work. They are setting a community-wide example,” said Andy Clarke.

Businesses that apply for the award are contributing to a more bicycle-friendly lifestyle for their employees. TriSports.com serves as an example for best practices and innovations in bicycle friendliness at the workplace, making bicycling an easy option for transportation and providing amenities such as showers and a locker room and incentives such as credit for miles commuted.

“This Bicycle Friendly Business is making a difference for employees, customers, and communities,” said Bill Nesper, Director of the Bicycle Friendly America Program. “TriSports.com promotes bicycling as a viable form of transportation and gives their employees choices and options that make biking to work easy and fun.” The staff and management at TriSports.com were very excited to learn about their designation as a Silver Level award designee. “Being a bicycle retailer, we feel that we have even more of a responsibility to our employees and our community to be a Bicycle Friendly Business. At TriSports.com, we strive to offer our employees as many opportunities as possible to encourage them to ride their bikes to work. As a company, we commuted over 35,000 miles to work in 2009, so we will continue to develop new strategies and incentives to increase participation and grow that number,” stated Debbie Claggett, Vice President of TriSports.com.

There are a lot of very simple, effective and creative ways that companies are finding to get people back on their bikes, and the League is proud to recognize the efforts of working America to make our nation a more bike-friendly place. Companies across the country are realizing that getting their employees biking – either to or from work, in course of work, or even in their own time – is good for business. When bicycling is infused in a company’s culture, great things happen: reduced health care costs; more productive employees; improved worker and customer satisfaction; smaller carbon footprint; and increased corporate social responsibility.

Applying for BFB recognition is easy and free. Applicants receive technical assistance from the League staff as well as tools to evaluate and assess their bicycle friendliness through the application process. The BFB application is available online at www.bicyclefriendlybusiness.org.

The Bicycle Friendly Community and Bicycle Friendly Business programs are generously supported by program partners Bikes Belong and Trek Bicycle’s One World, Two Wheels Campaign.

The League of American Bicyclists promotes bicycling for fun, fitness and transportation, and works through advocacy and education for a bicycle-friendly America. The League represents the interests of America's 57 million bicyclists, including its 300,000 members and affiliates. For more information or to support the League, visit www.bikeleague.org.

TriSports.com is an industry leader in triathlon, swim, bike and run retail, located in Tucson, AZ. TriSports.com is more than just a retail presence, however; the company is also very involved with growing the sport through partnerships with races, clubs, teams and other endeavors like spearheading the effort to declare Tucson as the “Winter Training Capital” for cycling and endurance sports. TriSports.com has been recognized by Wells Fargo with their Copper Cactus Award for Business Growth (October 2005), by Comerica Bank as one of Arizona’s “50 Companies to Watch” (October 2008), by BizAZ as a “Top 35 Entrepreneurs Under 35” (June 2008), and as one of Outside Magazine’s “Best Places to Work” (May 2009). Learn more about TriSports.com online at www.trisports.com/info.html.