Well last year some time I looked at a Gatorade label and it contained sugar. A couple months later it contained HFCS. Knowing about the well documented dangers of HFCS a friend of mine sent Gatorade an email asking about the switch from sugar to HFCS and this is their well crafted lie--I mean--reply:
Thank you for contacting us about the High Fructose Corn Syrup (glucose-fructose syrup) in Gatorade Thirst Quencher. The important thing to know is that our formula has not changed. Gatorade contains the same scientifically proven blend of three carbohydrates -- glucose, sucrose and fructose -- in specific ratios.
The glucose and fructose in Gatorade are essential functional ingredients required for rapid fluid absorption (an important component of hydration) and effective energy delivery. High-fructose corn syrup is glucose and fructose, and the body handles these sugars in the same way it handles the glucose and fructose provided by fruit.
By way of background, carbohydrate sources do not contain only one type of sugar. For instance, table sugar (sucrose) is actually about 50% glucose and 50% fructose.
In the US, the term "High Fructose Corn Syrup" applies to both HFCS 55 which is used in virtually all soft drinks (55% fructose with the remainder primarily glucose), and HFCS 42 used in Gatorade (42% fructose and the remainder primarily glucose.) In formulating Gatorade we use the HFCS 42 together with sucrose to create a blend that is appropriately sweet to encourage drinking, contains glucose for immediate use by the body, and yet does not contain too much fructose which, in large quantities, can cause intestinal distress.
For weight maintenance, nutritionists agree that a sugar is a sugar and that it doesn't matter what your sugar source is. It just matters how much you consume. Many experts agree that HFCS has been unfairly demonized as a culprit in the obesity epidemic with no credible body of scientific research to support this notion.
The Gatorade formula is continually tested by research scientists around the globe and proven on the world's best playing fields. We conduct ongoing research through the Gatorade Sports Science Institute to explore ways in which we can continue to deliver the best products, with the most effective ingredients, to our consumers.
Gatorade Consumer Response